Market Entry

Lifestyle discovery and social commerce platform.

Xiaohongshu is an influential Chinese platform for lifestyle search, product discovery, travel inspiration, and community-driven recommendations.

Publishing and customer communication inside the WeChat ecosystem.

Official Accounts are a core channel for brands, publishers, and service providers that need a presence inside WeChat.

Business, tax, legal, and market entry analysis.

China Briefing publishes practical explainers and updates for companies monitoring China business rules and market-entry considerations.